TL;DR
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As Google prepares to enforce new restrictions on Android app sideloading in September 2026, alternative smartphones with open-source or de-Googled OSes are gaining attention. Several companies now sell phones without Apple or Google software, offering more control and privacy.
Several companies are now selling smartphones that do not run on Apple or Google operating systems, offering consumers options amid upcoming restrictions on Android app sideloading set to begin in September 2026.
The landscape of non-Apple, non-Google smartphones is expanding as manufacturers develop and market devices with open-source or de-Googled OSes. Notable brands include Murena, which offers /e/OS devices based on de-Googled Android, and Punkt, which sells minimalist phones with their own OS or Ubuntu Touch. Furilabs provides devices running Debian Linux, while Purism’s Librem 5 and Pine64’s PinePhone offer Linux-based options. These devices are aimed at users seeking greater control over their devices and privacy, especially as Google plans to implement a silent update in September 2026 that will block unregistered Android apps globally.
Some of these phones, such as Murena’s and Fairphone’s models, can run many Android apps despite lacking Google services, thanks to open-source OS modifications. Others, like Jolla’s Sailfish OS or Purism’s Librem 5, focus on free software and privacy, though often with limited app compatibility. The market is still developing, and availability varies by region and model.
Why It Matters
This development matters because it offers consumers more choices outside the dominant Apple and Google ecosystems, especially as upcoming restrictions threaten to limit app installation and device control. For privacy-conscious users and those wary of corporate control, these devices provide alternatives that emphasize transparency, user control, and open-source principles.
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Background
Over the past few years, the dominance of Apple and Google has led to increased concern over privacy, data control, and corporate influence. Google’s announced restrictions on sideloading apps, set for September 2026, are prompting a surge in interest for alternative devices. Companies like Murena, Punkt, Furilabs, and Purism have been developing and selling devices with OSes that either remove Google services or are entirely based on free software. The trend reflects growing consumer demand for privacy and control, as well as a response to Google’s tightening OS policies and source code restrictions.
“Our devices are designed for users who want to retain control over their smartphones without relying on Google services.”
— A spokesperson for Murena
“Our minimalist phones prioritize user privacy and simplicity, avoiding the bloat and tracking common in mainstream smartphones.”
— A representative from Punkt
What Remains Unclear
It remains unclear how widespread adoption of these alternative devices will be, especially given potential limitations in app compatibility and hardware features. The impact of upcoming Google restrictions on the market for de-Googled phones is still developing, and consumer awareness varies by region.
What’s Next
Manufacturers are expected to release more models with open-source OSes in 2024 and beyond. Regulatory developments and user demand will influence the growth of this market. Consumers should watch for upcoming product launches, updates on OS support, and regional availability.
Key Questions
Can I run all my existing apps on these non-Google smartphones?
Most devices can run many Android apps through open-source OS modifications, but app compatibility may be limited compared to mainstream Android or iOS devices. Some OSes focus on core functionality and may not support all apps.
Are these devices more secure or private than standard smartphones?
Many of these devices emphasize privacy and security, often avoiding proprietary tracking and data collection. However, security depends on proper use and updates, which can vary by device and OS.
Where can I buy these non-Apple, non-Google smartphones?
They are available through manufacturer websites, specialty retailers, or direct online stores. Brands like Murena, Punkt, Furilabs, Purism, and Pine64 sell their devices online, often internationally.
Will I face challenges in getting software updates or support?
Support and updates depend on the manufacturer and OS community. Some devices receive regular updates, while others may have limited support, especially for older models.
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